Ask an executive what he or she sees as obstacles to digital transformation and odds are changing consumer behaviors, a lack of useable data to justify transformation and growing concerns about legal issues are at the top of their list. Ironically, these same challenges can be reasons why their organizations should be moving towards digital transformation because evolving customer behaviors are creating fresh opportunities in new markets and, with an increasing emphasis on meeting ADA accessibility standards, it’s more important than ever to stay on top of evolving regulations. (See our three-part series on web accessibility trends here.)
While many companies are inching towards digital transformation, for many enterprises the question is where to start. While true digital transformation often requires a period of planning, budgeting and consensus building, productive steps can still be taken during these planning stages so an infrastructure is already in place when it’s time to move from planning to implementation. Here are four ways organizations can prepare to enter the realm of digital transformation.
- Stop Considering and Start Transforming
- Invest in Enterprise Content Management Solutions
- Maximize Network Security
- Beef Up Your IT Structure
Yes, taking the first steps toward digital transformation can be intimidating. But it’s important to begin the process because the end result doesn’t just occur overnight. While digital transformation requires a period of careful planning, the good news is that there are productive steps you can be taking during that time that will have you ready to hit the ground running when it’s time for implementation. The three steps below are productive measures that can be taken while you are evaluating new digital strategies, organizational restructures and cultural changes.
Set the stage by exploring Enterprise Content Management Systems (ECM/CMS) that can prepare your diverse unstructured content for use in a digitally transformed ecosystem. Unstructured content includes emails, business documents, videos, images, audio files, and presentations. Bringing these materials into a flexible ECM/CMS frees critical content so that it can flow end-to-end and provide essential points of analysis. Look for solutions that offer secure automated capture, extensive document handling functionality and robust workflows and search, and team collaboration capabilities. In addition, make sure any upgrades or changes will integrate well with your existing network.
Experts predict that by 2021 cybercrime damage will reach $6 trillion yearly. Customers, vendors and partners assume your enterprise is committed to the highest security standards. Live up to that trust by doing everything you can to set the stage to protect your consumer and corporate data with a full arsenal of tools, from state-of-the-art anti-virus software to real-time systems monitoring that can recognize and thwart hacking, cyberattacks and malware.
Many legacy IT systems aren’t designed to meet the digital-intensive needs of enterprises today. New technologies offer the fast, flexible and user-friendly interfaces required to move into the digital realm. Cloud-ready systems offer valuable benefits like reduced operational costs, improved speed to market and enhanced accessibility. Just as important, current IT systems provide the speed and functionality required to offer a more seamless experience for users across devices and channels.
One of your most valuable assets in achieving digital transformation is an experienced partner. Options can appear overwhelming and the complexity of migrations intimidating. From changing how data is mapped to adapting past business practices to setting the stage for a culture change, a valued partner like Sagepath can create a safe and thorough roadmap you can follow to bring home the many benefits digital transformation offers, including customer trust, greater loyalty and ultimately increased revenue.