Enterprise Search Engine Optimization

Sagepath classifies Search Engine Optimization (SEO) as earned media. Earning organic search engine presence requires providing the best possible answer to a search query, something that cannot be achieved from simply optimizing meta data. We specialize in developing robust SEO strategies focused on realistic, sustainable organic growth.

Our Services Defined

SEO Strategy

Substantial results from search engine optimization require timeā€”the quick, overnight success seen through simple keyword optimization no longer works. However, much of the industry still has not evolved past this ineffective, tactics-first SEO strategy. Today, campaigns are rarely successful without a robust underlying strategy. Our team focuses on crafting strategies based on your unique business needs. We help identify gaps in your current SEO implementation and help formulate a roadmap for long-term success. 

SEO Research & Competitive Mapping

Our research is strategically driven and focuses on how to most effectively increase your organic search engine visibility to make you stand out against the competition. We go beyond simple keyword lists and surface-level website audits. Each deliverable is designed to identify real opportunity, and is used as a basis for constructing viable SEO roadmaps for your business.

Link Building

Backlinks are still one of the single greatest ranking factors for websites, and link building itself is an essential part of most holistic SEO strategies. Link building is about the exchange of value (or 'link juice') and forming mutually beneficial relationships. Real, quality links are earned through actual human interaction.

Through our link building campaigns, we not only obtain authentic links from relevant and authoritative websites, but we also establish a network of contacts to utilize in future content marketing efforts. Each link is a connection and an opportunity to gain exposure for your website in the future. Our focus is on results, through quality prospecting, outreach and management of our link building efforts to ensure you obtain white hat links that will drive organic traffic and increase the authority of your website.

Content Optimization

Optimizing a web page requires more than just keyword insertion into body copy. Search engine algorithms are constantly evolving to surface relevant web pages that answer queries while delivering optimal user experience. UX, rich media, URLs and meta data are just a few of the essential on-page ranking factors. We work to identify and optimize the aspects of your website’s on-page elements that lead to greater search engine crawlability, indexability, relevancy and authority.

Technical

Diagnosing and remedying code, server, and platform related issues affecting search engine visibility requires specialized technical expertise. While search engines are much better at indexing content than ever before, the increasing complexity of websites constantly introduce new challenges. We specialize in ensuring your technical website implementation—from mobile speed to schema mark-up—does not hinder your organic search performance.

Services

  • SEO Audit
  • Keyword Research
  • Competitive Analysis
  • On-page Optimization
  • Link Acquisition
  • Citation Building